Homework for Lesson Chapter 8 Tapping into Global Markets

Assignments for lesson "Chapter 8 Tapping into Global Markets"

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Activity 10: BRAND CRITIQUE

Look for a local grown brand; it must be from Davao City. Make a two-page critique of the brand using terms from the topics we have already covered and identify the current strategy used.   For questions or clarifications, please do not hesitate to ask.  

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